Can you keep a secret? But please don’t tell anyone, because if you do, knowing how the art world is, no one will go see the Tino Sehgal show at the Guggenheim. No, its not that the museum’s walls are completely bare and that the admission price continues to be the same. No, its not that there is an uninhibited couple endlessly kissing amidst the Rotunda. No, its not that the show is not worth visiting —on the contrary. Ok, here it is: the work is not really a performance art piece, and not so much of an artwork either: it is an education program.

I imagine that no one will agree with me, but that’s OK— I have my reasons. Sehgal took a situation that takes place daily at the museum —people having directed or undirected conversations— and extracted the art from the equation. (In the spirit of disclosure, I used to work at the Guggenheim’s education department there for seven years, organizing the museum tours and talks, which may have colored my experience, but I think that is besides the point).

For those of you who still have yet to visit, here is a report: As I went up the first ramp a 9 year-old girl greeted me. “Welcome, this is a piece by Tino Sehgal. Can I ask you a question? What is progress?” As we walked up the ramps, I spoke about wanting to become a better person when you grow up. While I was trying to explain that, a teenager appeared and took over, while the 9 year-old disappeared. “Can you elaborate?” As I labored to understand myself what I had meant after a few minutes a tall guy in his 30s arrived speaking to me about sprinting, which tied somehow with progress. He was replaced a bit later by an older man in his 60s who told me: “you know, my two best friends are alcoholic, and I wonder what that’s about.” This conversation became the most existential of all, so much so that neither of us had realized that we had reached the top of the ramp and my interlocutor was so absorbed by it that he temporarily forgot that he was part of an art piece. “Oh my god”, he said. “Usually I am not here by this point”. Then he added: “Thank you. This is a piece by Tino Sehgal” and left. Finally alone, I felt a bit of melancholy at that point, I am not exactly sure why. Read More »

Those living in Europe are sometimes surprised by the shockwaves that private sector economic turmoil creates for Arts Institutions in the US.   If you come from a region where large portions of a Museum’s budget comes from the public purse (in some countries it is all government funded) it can be eye-opening to learn that those well-funded US institutions that out-bid the Europeans at Auction are often largely privately supported.   So an article in this week’s Art Newspaper by our own András Szántó is well-timed.

Private donors remain skittish. Corporate support is hard to find and ever more tightly tethered to marketing priorities. Public funding is jeopardised by imploding budgets and competing needs. Foundations, too, are smarting from losses. Some are rethinking their support for culture altogether. Venerable charities like the Ford and Rockefeller foundations no longer have divisions with “art” in their names. Museum income from tourists, members, publications, shops, rentals and restaurants is stagnant. It has been a perfect storm.

Whilst András is right to highlight the woes of incumbent institutions trying to fit existing plans into shrinking budgets, I wonder if some of this wasn’t inevitable?   The hubris of recent years and the multitude of new small private museums seeded by privately amassed collections has spread curatorial resources rather thin and scattered good works into more buildings.   Maybe we have too many institutions?   András again.

Museums are joining forces more readily on publications and web projects, such as Artbabble, a kind of YouTube for art videos. But while content partnerships are proliferating, museums have stopped well short of the kind of consolidation that reshapes other distressed industries. “There is a pride factor that makes it very difficult to merge,” notes Maxwell Anderson, director of the Indianapolis Museum of Art.

One hears a gentle sigh of relief around the globe, as the financial markets rebound, so this may all soon become academic.   But I wonder…   So what do you think?  A disaster for Art Lovers everywhere?  Or a much needed shake-up amongst our venerable institutions?

UPDATE: It’s official. Deitch is the new director of MoCA.
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The Los Angeles Museum of Contemporary Art (MoCA), which barely survived closing last year, is rumored to be close to announcing that they will appoint New York art dealer Jeffrey Deitch as their new director. (Other hats still in the ring at this final stage of the selection process include Lisa Phillips of the New Museum in New York and Lars Nittve of the Moderna Museet in Stockholm.) Word that Mr. Deitch was in the running for the position leaked out late last week, and that initiated a flood of opinions about the appropriateness of hiring a commercial art dealer as the director of a museum. Here’s but a small sample:

Jerry Saltz, New York magazine:

It looks like the sacrosanct wall between museums, galleries, and private collectors in the art world is about to come down. In what is a game-changer and a hail-Mary pass that will likely be fretted about by many, the Los Angeles Museum of Contemporary Art appears ready to name New York art dealer Jeffrey Deitch its new director, according to multiple art world sources. [...] American museums usually pick directors from the curatorial or academic ranks; none have ever been run by a former gallery owner. Scolds will imagine immoral scenarios of a wolf in the fold and tut-tut over the possibility of an uncouth, craven commercial dealer trading museum treasures for market-share, making back room deals, and violating ethics.

Mike Boehm, Los Angeles Times reporting:

Jeff Poe of the L.A. gallery Blum & Poe [said] “My immediate response was that there’s no way, it doesn’t make any sense” that a leading dealer like Deitch would give up his business to lead a nonprofit museum, Poe said. “But the more I think about it, it would be really interesting. He would be able to deal with the politics involved in a job like that. I’d welcome him with open arms.”

Read More »

A couple of weeks ago Tyler Green posted an interesting interview with New Museum director Lisa Phillips about her institution’s decision to put on shows drawn solely from various high profile collections (Dakis Joannou, New Museum trustee, will be the first beneficiary of the new curatorial program).  I’m happy to debate the merits of such a program (I see the conflicts, but I also see the value too), but what caught my interest was this loaded question of Green’s:

Do you worry that your decision could reinforce the notion that art is a luxury owned by the privileged few rather than a means through which artists engage communities and nations and societies in a broader discourse?

My response in reading this was: “Why can’t it be both?”  That much art–and much of what we recognize as the best and most important art–has always been a luxury good is of course no defense for why it should or will always be so, but it seems to me that the opposition that Green puts into play here is a false one.  I don’t see how a “luxury,” which I take simply to mean a good or service that comes with a high price tag, is inherently incapable of engaging with “communities and nations and societies.”  Who “owns” this luxury, especially if that luxury is work of art, should have little to do with whether the work is engaged in a “broader discourse.”  This leads me to a series of questions: Read More »

We interrupt the summer doldrums with news that “controversial graffiti artist” Mat Benote has surreptitiously installed one of his own works in the Guggenheim Museum. This cheeky guerilla action raises anew questions about authority and power in the art world.

Benote apparently hung up his work—a kind of Russian Avant-Garde-ish abstract composition, in black and red, accompanied by a wall label—during normal business hours, unnoticed by Guggenheim security guards or patrons. The press release somewhat hyperbolically claimed, “a piece of art was added to the museum’s permanent collection in the form of a gift by the artist.”

Really? Much like the Grand Rapids ArtPrize discussed in an earlier ArtworldSalon post, the intervention brings up some interesting concerns. If a work is hung on the wall of a museum, without the sanction of curators, is it to be considered part of the museum’s art program? Can anyone bring in a picture, hang it on the wall, and thus confer upon it the status of museum piece? If so, are then random objects in visitors’ handbags also properly seen as part of the museum’s temporary exhibition programming? By extension, are the visitors themselves to be considered a kind of accidental social sculpture, by virtue of performing their pattern of human interactions inside the symbolically charged confines of the museum? Or will these visitors have to be labeled an artwork, by someone such as Benote, to be so considered?

Questions also run in the opposite direction: If an artwork looks like a run-of-he mill abstract composition, neatly applied on a two dimensional surface, installed like a precious painting inside a top-flight museum, with a wall label, is it still “graffiti”?

Perhaps the most fun question for this Salon may be: What were the Guggenheim’s esteemed curators supposed to do? Lemonade, anyone?

This just in from Art Newspaper Editor, Georgina Adam.

The saga of the Chinese bronzes hammered down at auction during the Yves St Laurent sale and then not paid for, as a political gesture, raises many thorny questions.

Briefly, (and for those of you who were on Mars this week), the two Qianlong bronze heads, of a rat and a rabbit, were looted from the Yuanming Yuan Summer Palace in Beijing by Franco-British forces in 1860 during the Opium Wars. They were two of 12 heads which adorned a Zodiac fountain, five of which have never resurfaced.

The heads were offered for sale by Pierre Bergé, the late Yves St Laurent’s former lover and business partner, in Christie’s block-busting sale of their collection last week in Paris. The Chinese have been calling for the return of the heads, and a French association (AFACT) with links to China attempted to block the sale by bringing an emergency injunction in a French court shortly before the sale started. The demand was thrown out in no uncertain terms by the French “procureur” (prosecutor) for a number of reasons, some technical and others more fundamental. I was in court and subsequently at the sale when the bronzes were sold.

China was not able, legally, to claim the bronzes under international law, and does not want simply to buy them back – its position being that they were looted and should be returned. At no point did AFACT claim that Bergé was not the legal owner of the heads, and prior to the sale Bergé stated that he would be prepared to return the heads “when China respects human rights and frees Tibet”. This did nothing to improve Sino-French relations, which hit a new low after French President Nicolas Sarkozy met with the Dalai Lama last December in Poland.

At the sale, the two heads were “sold” to a bidder on the telephone, underbid by two other telephones for the first, and one for the second. The price was  £20.4m each, including premium, and contrary to usual practice no paddle number was announced – “the buyer wanted absolute discretion,” auctioneer François de Ricqlès said afterwards.

On Monday this week a Chinese collector and auction house general manager, Cai Mingchao, announced that he was the buyer and that he was refusing to pay, as a patriotic gesture.

So here are some of the questions this saga raises. Read More »

This in from Eva Diaz:

Following on the previous piece on museum directors, I was surprised–yet somehow not surprised– that the list didn’t mention artists, curation, or really much about museum  content.    One would think that such a list of “improvements” to museums would include the requirement that museums strive to better their shows and content?   In particular, the list missed mentioning curators; you know, those poor souls who the Association of Museum Directors employ, and who are ostensibly the creative agents within museum institutions. That omission got me thinking about what curators do, about the curatorial profession, and about the pedagogical cottage industry of curatorial studies.

That means asking “why the global proliferation of post-graduate/MFA-granting curatorial programs today?” And that begs a related question of just what is “curatorial studies” as a discipline.   Maybe the problem is that it isn’t one at all.   

Perhaps it’s easier to begin by asking what sort of professional outcomes curatorial studies presents its graduates.   As a degree (M.A.) or credential, it doesn’t offer much professional security in academia, which generally reserves permanent or tenured positions in the arts for holders of terminal degrees such as art history Ph.D.s or art practice MFAs.    The close connection (and often asymmetrical relationship) of curatorial studies programs (no PhD)  to art history departments (PhD-granting) means that the seat of their graduates’ professional aspirations aren’t in academia, but elsewhere. Where is that elsewhere?

Simple answer, right? To curate, that is, to organize art exhibitions (and to produce and perhaps write for art catalogs that result from those exhibitions) happens in but a few sites: art museums, non-profit or university art centers, and commercial art galleries.   Curatorial studies programs feed students into these three institutions; the art magazine world and the grant-giving/foundation sector can be folded in here too, though generally they do not involve curating narrowly defined.   Working as a curator generally means intersecting with at least one of these art display institutions, whether or not the curatorial work is independent or salaried.   Though these sites have different masters, different “employers” so to speak, the non-profit and museum worlds in particular share certain professional similarities.   Yet curatorial studies programs don’t seem designed to educate students about the expectations of these institutions.

Read More »

At the recent Association of Art Museum Directors conference, I read a 10-point “Recovery Plan” for museums. Several people asked for it after the conference, so here it is. Thoughts welcome.

1. Avoid rash moves that alienate private benefactors, who have been the bedrock of your support since the 19th century.

2. Develop realistic ethical protocols that maximize giving while safeguarding curatorial independence.

3. To tap government support, make a better case about your public benefits.

4. Make yourself culturally indispensable by opening up prudently to amateur and informal culture and – yes – commercial culture.

5. Push for new infrastructure: develop loan and credit facilities, adopt best management practices, harness new technology.

6. Think harder about mergers, partnerships, and collaborations.

7. Develop a joint communication and marketing effort to take charge of the public debate about museum ethics.

8. Address the collapse of quality arts media and do more to tell your own story directly to the audience.

9. Enhance your professionalism through better education, including training in arts business and administration.

10. Start buying the inexpensive wonderful contemporary art which about to hit the market, and which will make you look very smart tomorrow.

The future of the Los Angeles Museum of Contemporary Art is being decided as we speak. Two scenarios have been preoccupying the press — a LACMA-MOCA merger or a “bailout” by Eli Broad — and the final outcome may be a mix of the two, or something different. This is LA, a city of white knights and twisting plots. Events don’t always follow the predictable screenplay. (I have long been a fan of a Getty-MOCA combo, but that, apparently, is not in the cards.)

Whatever happens, the art world is watching because MOCA’s problems won’t be the last. Museum finances across the country (and the world) are shaky, and some institutions are stretched to the limit. As Warren Buffett likes to say, “It’s only after the tide goes out that you see who’s swimming naked.” But curiously, while much talk in the boom years centered on Faustian bargains that museums make to survive, it is only now, with the protective cover of philanthropic and endowment revenues suddenly removed, that the truly tough choices must be made.

Here might be the silver lining. In a world where Merrill Lynch can be sold in a day, we have yet to read about a single proactive arts merger in the papers. Cities across the nation are dotted with cultural institutions that cannot pay their way and are going after the same benefactors. But mergers and combinations remain options of last resort. That has to change.

The news from LA may also make future benefactors more cautious about building new infrastructure where institutions already exist. The museum landscape of LA is the ultimate example of the principle of “to each patron his own edifice.” Last but not least, if things get worse, we may yet witness a reassessment of government’s role in the arts, as happened on Wall Street.

What do you see as the larger lessons of Los Angeles?

Bloomberg today reported the dramatic drop in prices achieved at all the major auction houses this weekend.

Sales by Sotheby’s, Christie’s International and Phillips de Pury & Co made a combined 59 million pounds ($102 million), against minimum estimates of 106.2 million pounds, according to Bloomberg calculations. They follow a five-day auction by Sotheby’s in Hong Kong this month that raised HK$1.1 billion ($141.7 million), also about half the presale estimate, as buyers shunned some top lots for being too expensive.

This is of course to be expected as much of the collector market focuses on wealth preservation rather than spending. And galleries in New York have noticed a softening for some time.  Interestingly, though, one normally expects an art market correction 6 to 9 months after stock market crashes.  The question now is whether this is the start of a rout in the contemporary art market or merely a short term, financial market correlated, “correction.”

It also, by the way, raises a question about the other major art story of last week about recent moves by two former senior US museum directors to the private sector. Robert Fitzpatrick moved from the Museum of Contemporary Art Chicago to Christie’s Haunch of Venison, and David Ross moved on from his days at the Whitney and the Museum of Modern Art in San Francisco to be a partner at Albion.  Whilst I fully understand the attractions of better salaries and less stifling boards, I wonder if their timing was all it could be?

Not everyone is worried though.  I have spoken to two collectors this weekend who said, in effect, “finally a correction: maybe prices will come down to a more reasonable level and we can start buying again.”

So what do you think: Short term correction or start of a rout? A good thing or a bad thing?

Now that government regulation of investments and markets is suddenly back in vogue, it’s only a matter of time until the reformers and the ethical cleansers train their sights on the least regulated market of them all–the art market. This will take time, but stay tuned. As last week’s exchanges made clear, taking a measure of post-bailout art values is also an exercise for another day. Only the November auctions will give us clear signals about the market’s health or decline.

This gives us breathing room to look further afield. What are the wider effects of the financial meltdown? To launch what might be a recurring feature about “What’s next?” let’s look at what the latest turn of events means for nonprofits. The postmortems have already begun. The Wall Street Journal and the Washington Post published articles over the past weekend about nonprofits bracing for the worst. The Journal points out that U.S. charitable donations grew a paltry 1% in 2007–that’s before the bad news hit. And although, as the Post reminds, corporate donations amounted to only 3% of the contributed income of nonprofit arts groups, some of the most generous sources of corporate giving are likely to vanish, at least for now.

So what is a nonprofit leader to do? As always, the worst-hit will be mid-size groups with high overhead and weak fundraising potential. These would do well to take a look at the astonishing flexibility that giant financial firms have shown in this crisis. If Merrill Lynch can be sold in a day, arts organizations, too, can adapt. For museums, there are undeniable threats in this new environment, including the possibility of tougher Congressional scrutiny of tax exceptions and loopholes. But there might also be a distant silver lining in the form of lower acquisition costs and more revenue from visitors–museums are an inexpensive family pastime, especially compared to a weekend in Turks and Caicos.

The real benefits of an economic downturn for nonprofits may be less obvious. The pendulum may be swinging back to a point where nonprofit art-world institutions start to matter more again. Creative Time’s current event series, Democracy in America, which culminated with the well-timed opening of a sprawling exhibit of political art at the Park Avenue Armory last weekend (see picture) may be a sign of good things to come–evidence that the art world may be ready to rejoin the “reality based community.”

The topography of Wall Street and the financial system was redrawn over the past weekend. So what’s next? And specifically, what’s next for the art market? In recent months, heightened anxiety about the credit crisis and the meltdown in global finance did not translate into a flight from art purchases. Quite the opposite. Will the current jitters cause collectors and investors to look to art as a safe haven, or will they put the breaks on a long boom that has persisted, with a brief interruption in the early 1990s, for almost a quarter century? What does it mean for nonprofit institutions which rely on donations, and for art sales that depend on loans, guarantees, and credit? Who stands to lose or gain from the next round of transformations? And on the eve of a historic single-artist sale, are we going to witness a turning point in the psychology of the art world and the art business? I invite our panel to submit educated guesses.

A side benefit of the boom has been a stream of new books on the business of art. Given the lack of independently verifiable data, especially about the gallery trade, these books usually promise more than they can deliver. Don Thompson’s The $12 Million Stuffed Shark: The Curious Economics of Art and Auction Houses (until recently available only in the U.K.) is no exception. But it qualifies as recommended reading for anyone looking for a quick overview of how the art world works.

Thompson, an economist and branding expert, undertook a yearlong “journey of discovery” for this entertaining study of the “economics and psychology of art, dealers, and auctions.” By his description, the book “explores money, lust and self aggrandizement of possession, all important elements on the world of contemporary art.” He admits “much of the anecdotal material and some of the numbers in the book are single-source stories and facts,” which are often “embellished in the retelling” and “accepted as fact because they are repeated as fact.” The candor is refreshing. And to be sure, Thompson has a keen eye for the telling statistic.

With these provisos out of the way, and no endorsement of the accuracy of what follows, here is a glossary of facts and figures from the book (all offered by the author without the benefit of direct references or footnotes):
• “Eight of ten works purchased directly from an artist and half the works purchased at auction will never again resell at their purchase price.” Read More »

On the 14th, Artforum hosted a panel at the New School with the stripped down and self-evident title “Art and Money.” The panelists included Tom Crow (much esteemed if somewhat dusty art historian currently installed at NYU’s Institute of Fine Arts), Amy Cappellazzo (International Co-Head of Christies ’s Post-War and Contemporary Art department, art world punching bag and proud mother of the auction house as “big box store” analogy), Yinka Shonibare MBE (perhaps the very definition of the post-historical, post-colonial, post-black artist), Kathy Halbreich (former Director of the Walker and now MoMA’s image disciplinarian-cum-Kultur defender) and Jeffrey Deitch (maestro of the art world spectacle who never met a hipster he didn’t like); it was, to say the least, an almost perfectly diverse array of the art industry’s different player positions. Tim Griffin (Artforum’s soft-spoken editor) moderated the event.

The house was packed, no doubt in anticipation of the rhetorical grenades that the panelists, antagonists all, would lob into one another’s laps. But once again, “politesse” was regnant (see Andras Szanto’s dispatch from the ADAA/MoMA Panel back in February). Here is a brief rundown of the more and less interesting of the panelists’ comments:

Deitch opened with an astute statement on how the artworld had become the newest “platform” upon which “creative people” from all disciplines gather, adding that “people at the top of their game like to meet one another,” which sounds a lot like celebrity culture entering a plea of Innocent.

Shonibare noted that a “bigger market” makes room for “bigger thoughts.” As to whether those thoughts are actually better, he withheld judgment, but did add that bigger work continues to run the risk of appearing “superficial.” Read More »

Move over, cigarettes. The New York Times reports this morning that N.Y. State officials plan to offset government spending by levying a tax on museum gift shops. For years lawmakers have been asking why an Alessi corkscrew should be taxed in one kind of shop but not in another. Now it’s official: “An array of smaller tax law changes — requiring nonprofit organizations like museums and advocacy groups to collect sales taxes on T-shirts, mugs and other items — will bring in more modest amounts.” The same politicians who walked way from half a billion dollars in annual revenues from a Manhattan traffic congestion charge will combat future deficits with a tithe on postcards and mouse pads.

The call for ethical cleansing is ringing anew not just from Albany but also from the inner precincts of the art world. The always sharp Adrian Ellis has penned a pointedly polemical article in The Art Newspaper entitled “Museums should beware of being used as marketing tools.” Never one to mince words, he casts a stern gaze at museum acquisitions of contemporary art — around which he detects the odor of “insider trading” — and concludes that in some cases “museums serve as accomplices, albeit unwilling, to a sequence of events in which their standing is appropriated for private gain.” Read and discuss.

Meanwhile, downstairs in the gift shop, the new regulations may open the way for unexpected consequences. The chimera of educational (and therefore tax-exempt) intent having been dispelled, museums may start to stock their shelves with more nakedly profitable goods. (Sandro Chia’s excellent but hard-to-find Brunello di Montalcino could be a start.) The Times is already discussing museum souvenirs in one breath with tobacco and massage parlors. So what’s next — warning labels?

For this post, I was going to write about the Whitney Biennial. I was planning to coin the phrase “Unfinish Fetish” to describe the prevalence of inexpensive and coarse materials in the show. Alternatively, I might have written about the surprisingly solid auction sales of recent weeks. Or I might have devoted an article to the excitement of the ADAA fair and its ebullient opening in New York.

But none of this would have mattered much, because, you see, pundits don’t matter much. That was an insight I gained last weekend at a conference organized by the Museé D’Art Contemporain de Montréal.

The Max and Iris Stern International Symposium on the State of the Contemporary Art Market coincided with the worst snowstorm in the city since 1971 (a pundit may have observed the symbolism of this fact). A highlight of the event was a presentation by Michael Moses, the economics professor of Mei-Moses index fame. The talk included fresh figures from 2007, according to which art solidly outperformed stocks last year. The Mei-Moses jumped just over 20 percent, against a 5.5 percent uptick in the S&P 500. (The real money was in gold, which shot up 31 percent.) No surprise, but 2007 was the first year since the inception of the index that fine art values measurably outperformed real estate.

But the statistics that raised the most eyebrows had to do with “citations.” Does a mention by a critic or a selection by a museum curator make a difference in the sale price of an artwork at auction? No. “Art critics and museums are basically meaningless.”

Well, almost meaningless. Only when there had been at least 11 citations by critics or selections by curators (as noted in the auction catalog) did citations make a dent on prices. Of 12,000 works analyzed by Professors Mei and Moses, that could only be said about 185 objects. Even then, the impact was a paltry half-percent.

The findings raise interesting questions when it comes to journalistic accusations of “collusion” by “interested parties” who loan artworks to museums to get them talked about by critics. This may matter for contemporary art, which does indeed get a bump from museum exposure and critical validation, as the creators of the works at the Whitney Biennial, finished or not, will soon find out. But in most cases, where artists already present at auction are concerned, the data do not confirm the conventional wisdom that citations matter.

Last point: If you can make it to Montréal, don’t miss “Cuba! Art and History from 1868 to Today” at the Museé des Beaux-Arts. It may be the best exhibition you see this year, and it won’t be coming to the U.S.

This thought in from Steven Kaplan in Manhattan

Thomas Krens will step down after nearly twenty years as director of the Solomon R. Guggenheim Foundation, and the search for his successor has officially begun. This announcement is barely two days old, but the art pundits are already circling like hawks high above the Frank Lloyd Wright rotunda, gliding over the thermal gradients for indications of future trends, while also hunting smaller anecdotal tidbits to feast upon.

If the age of Krens is soon to recede in our collective rear view mirror, how will it be remembered? As a period when the establishment of a coherent aesthetic identity for the museum took a back seat to the art of the deal? When international franchising and corporate sponsorship became overriding determinants of exhibition content? When fashion, architecture and other borrowed interests reigned at the expense of the art itself? Or did Krens manage to create a system of patronage and power that will endure? Was he in fact a visionary, an advocate of his own peculiar manifest destiny: always expanding, always seeking out new funding, always ready to open his doors if the price was right, while placing greater and greater financial demands upon his board of trustees, who perhaps finally had
no choice but to mutiny?

Part of the answer will be determined by the policies and personae of his successors. In particular there remains the legacy of the Guggenheim Abu Dhabi, the jewel of his franchising effort, “35 percent larger than Bilbao”. A major mission for Krens (and starchitect Frank Gehry) is the completion of this monolith in the desert. It is the fulfillment of his expansionist dream and his ultimate expression of museum realpolitik. Because when domestic benefactors such as Peter B. Lewis balked at the huge cost of funding the satellite projects, Krens did an end run and appealed directly to the oil-rich sheiks — in much the same way that the banks have recently looked to UAE money to bail them out of the mortgage crisis.

The Guggenheim is presently committed to building their satellite in Abu Dhabi. But as the museum reassesses its priorities, considers its post-Krens identity, and examines its finite resources, one can imagine a revision of this decision. Especially in light of the Emirates’ policies of not allowing entry to Israeli passport-holders and their censorship of gay content and nudity in the art to be exhibited.

The final decision of whether or not to proceed is reserved to the museum’s board of trustees. But I would pose the following questions to ArtWorld Salon readers: Should institutional initiatives be reconsidered in light of new economic realities and new leadership? Should the leftover projects of an old regime be cleared out, to allow the new director a “clean slate”? And might the fate of the Guggenheim Abu Dhabi give us some indication of how museums will operate in a post-Krens era?

With all the empty directorial posts floating around (the Guggenheim, the National Gallery in London etc) and the brain drain that is steadily sucking talent from institutions towards the commercial art sector, museums are having to cough up big in order to keep their best staff from straying. For the most part, the bar is still way below corporate CEO standards, but who’s to say that Phillipe de Montebello didn’t richly deserve his recent $4 million golden pat on the back, after 30 years of solid service to the Metropolitan, America’s largest and most complex arts institution?

However, while museum directors should be handsomely paid for guarding our national treasures (don’t get me started on ‘dodgy’ expense accounts) and no ceiling price can be placed on talent, there is a clear disparity developing between what a museum director gets paid in the US and what he or she would get in Europe. What is the difference between Glenn Lowry’s job at MoMA and say, Nick Serota’s at Tate, apart of course from the gaping $750,000 chasm in earnings (Lowry’s $1.14 million compared to Serota’s $390,000 all in, according to The Art Newspaper)?

Perhaps this is easy to answer given the different funding options available to both men – rich trustees and donors on one side of the Atlantic and poor government funding and limited handouts on the other. But this doesn’t tell the whole story, because Tate is still wealthy enough to run four separate sites in Britain concurrently and build a  £215m extension to Tate Modern (having announced a record 7.7m visitors for last year). Perhaps, in Europe, we expect our public servants to be just that and no more. How long before the museum director post becomes so devalued over here that all eligible candidates begin defecting to the team with the biggest financial clout?

Can you cook up a blockbuster? This is what one curator in a prominent London institution (no names) came to ask me, for a series of interviews that may or may not result in the magic formula for big box-office success. There are various ingredients you need for the cauldron of course; a big-name artist, a spectacular debut or once-in-a-lifetime opportunity, a press deluge and an overstuffed gift shop.

Getting thousands of people through the doors of an exhibition every day used to be so easy – bring in Monet, Matisse, Picasso or all three (Motisso?) – and listen to the cash registers ring out. Nowadays the hugely increased financial pressures of staging such mega-exhibitions - from insurance and shipping to marketing and advertising - mean that the anatomy of a blockbuster show is having to change.

Later this year in London there are a couple of old-fashioned crowd-pullers – terracotta warriors and China coming to the British Museum and Tutankhamun at the old Millennium Dome (now ‘The 02’ venue) – but these are tried and tested recipes. Some museums are now resorting to what I call ‘Stealth Blockbusters’, which on the surface promise the big names and jaw-dropping experience, but can often deceive through clever titles or curating by the back door. For example, the Royal Academy (which has cancelled ‘The Arts in Latin America 1492-1820’ from its autumn slot, because it can’t afford to ship the 250 pieces from LACMA) has recently put on ‘The Unknown Monet’ and ‘Impressionists by the Sea’, which were worthy, scholarly shows with few outright masterpieces. However, once given the sheen of blockbuster glamour and the catchy title, they hit the headlines - and presumably their visitor targets.

Robert Storr put it well before unveiling his Venice Biennale: ‘Once you have enthralled the public enough to get them through the doors, one of the greatest tasks of museums and curators is disenthralling.’ But how long do we wait before we come stomping out of our museums demanding our money back for misrepresentation?

I met up with a few artworld friends for drinks last night, and the conversation turned to the Sunday Times piece on Philippe de Montebello’s Met leadership and the inevitable speculations about his successors. Soon after she left us to go have dinner, Alexandra Peers blackberryed me: “Just heard Lisa Dennison has left the Gugg to do business development for Sotheby’s.” Lo and behold, another museum-director slot to be filled! That makes 25 in the United States, based on the Sunday Times article on the Getty’s museum-director training program.

During our cocktails, I had pointed out the fact that at any given moment there seem to be 20-odd open museum directorships and only a half-dozen names in circulation as their likely occupants. Often, of course, those are other museum directors, and when they switch slots, the dilemma remains. Now, musea are not my forte, but from my relatively outside perspective it seems the problem lies in the way that the job has evolved through mission creep over the years. In addition to the classic connoisseurship required, fund-raising and business skills have become a big part of the job, as has the ability to deal with major construction projects and foreign governments. The Getty article quoted Cloisters/Met curator Julien Chapuis saying: “I’m concerned that the next generation of museum leaders will be business people not trained in art history, people who have little knowledge of the collection, which for me is the raison d’être of a museum.” Then again, a museum director needs to have the respect of his curators. As the Guardian reported when London’s National Gallery director Charles Saumarez Smith quit, he was said “to have been undermined by a cabal of his own curatorial staff who belittled his intellect and thought him a poor connoisseur.”

So it seems today’s ideal museum-director candidate would have a PhD in Art History, an MBA, plus several years of Foreign Service and corporate experience under the belt. It’s a tall order, which may explain why it’s so frequently found to be difficult to fulfill, especially outside the top institutions. As I suggested to my drinking companions last night perhaps it’s time to widen the notion of how museums are led: Splitting the job into business and art functions, rather than desperately seeking candidates combining all the skills required in the modern museum era and paralyzing the institution until the ideal candidate surfaces. Thoughts?