Is the new normal the old normal?

astrology-shelley-von-strunckel-mercury-retrograde-23Bloomberg reports that helicopter commuter service has been restored to Wall Street. A friend at a large bank says that with fears of a meltdown abated, the solidarity in the company is also gone. Cultural endowments are growing again, we learn from The Art Newspaper, and museums are dancing back from the brink. Even day trading is back in fashion, if The New York Times can be believed.

What unites these factoids is a hardening sense that we’re getting back to normal, perhaps sooner than anticipated. And that’s a mixed blessing.

Only yesterday, the situation was so bad, it was forcing deep change. Original moves, like Jeffrey Deitch’s appointment to Moca, were spurred by a fighting spirit that compels people and organizations to act differently in a crisis. The Great Recession, however horrible, provided a need and a justification to do daring and draconian things. Pop-up galleries in kitchen showrooms were in (like this one, by two former students). Gaudy sculptures with fake diamonds were from a bygone era.

I’m happy that many of my friends survived the crash unscathed. I certainly don’t mean to romanticize struggle for day-to-day survival. But I do worry that the new ways of doing business are quickly becoming the old ways of doing business. As the discipline of hard times dissipates, can we recognize any silver linings in the form of lasting positive changes in creative, commercial, or institutional behavior?

Leave a Reply